Building Links
According to most experts, building links to your site can help it's placement in the search engines
tremendously. There are two types of links:
- Recriprocal Links: When you link to another site from your site, and that site links back to you. This has value,
but is limited.
- Inbound Links: When another site links to you, but you don't link back. For example, this site has a 'Products
We Recommend' section. In that section, we link to several worthwhile products that we recommend.
Obviously, those companies do not link back to 4Penny.net. This link increases the popularity of their
site in the search engine rankings somewhat.
MarktetLeap.com has a very nice link check tool
that we use frequently to see how may inbound links we have to our sites. See? I just did it again...
Write Articles
An execllent way to generate links to your site is to be an expert on something (you probably already are, in
your chosen profession) and to get on the internet and write about it. Where? Wherever people like you gather.
For techs like us, there are lots of sites that accept articles and we send them as many as they'll take. Of
course, we put links to our site in those articles.
Here is one of my favorite articles, I give this speach to
everyone.
Most professionals have a speach or two that they give to their clients. Doctors? - don't smoke. Real Estate
Agents? Location, location, location. Insurance Agents? - you get the point. Write it down, put it on
the internet, link back to your site. If you just can't find a place to post to, go to
www.blogger.com and put it there.
Here is a list of good, general purpose article sites that we recommend
Blog! Blog!
The latest craze for publishing to the web has been blogging (
Definition from wikipedia) Blogs are another form of Search Engine Optimization (SEO).
It also builds links and traffic to your site the natural way - by providing valuable content.
For those marketers and webmasters who practice SEO, the free blogging systems
are a godsend. A skilled marketer can legitimately use these online blogging programs
to boost their site's rankings, traffic and income. What more can any online marketer
or webmaster ask for?
Here is a partial list of blog sites where you can post to, mostly free
By the way, notice that all the links on this page open up new pages. That way you don't loose the 4Penny site
if you click on a link...